Article at a glance: When it comes to losing weight, you hear it all the time: you just need to eat less and exercise more. Well, no duh. And yet it’s that simple and that hard, as evidenced by over two-thirds of the population being obese.

Read more. 

 

How the article got published: Science of Us is — well, was — a behavioral psychology-focused sub-site of New York Magazine. Science of Us has since merged with The Cut, also a New York Magazine sub-site.

Originally, I had pitched the idea as how hollow and vague “eat less, move more” was. That was it. But the draft I delivered ended up shedding more insight on how the advice perpetuated the ideas that using willpower (to eat less) was a losing battle and exercise (move more) wasn’t as important toward weight loss as we all thought it to be.

And if you’re curious about getting your own articles published in major outlets like New York MagazineThe New York Times, or even your favorite niche blog, check out my blog post on How to Guest Post (which includes REAL pitch examples).

September 28, 2017